Jeff Baker Featured Speaker at Data-Driven Production Optimization Conference

“Oil Price Volatility Outcomes on Data-Driven Projects.”

Jeff Baker, PMP, ACP, and one of the principals of Houston-based consulting firm NB Business Solutions was a key speaker at the Data-Driven Production Optimization Conference on June 16, 2015. The conference, held at the Hilton Doubletree Hotel in Houston, TX, was attended by over two hundred data, IT and production executives.

The stated purpose of the conference was to bring together engineering and IT functions to drive efficiencies in production operations using digital technology.

Mr. Baker led a one hour panel session entitled “Oil Price Volatility Outcomes on Data-Driven Projects.” In it, Mr. Baker discussed the impact of low oil prices on digital oilfield projects within integrated and independent operators, evaluated the best approaches to cost management in low oil price environments, and assessed which technologies and data-driven techniques will prove most valuable in improving efficiency and reducing OPEX.


Digitalization: The Answer to Low Oil Prices? (Article)

This article appeared in Upstream Intelligence. NB Business Solutions principal and co-founder Jeff Baker was a key contributor.


The upstream industry is at a critical juncture. Downward pressures on oil prices are leading to investment cuts and growing concerns. But the current environment can provide a perfect breeding ground for innovation.

The digital oilfield (DOF) has a clear potential to revolutionize the oil industry. By automating processes, new technologies can increase operational efficiency and reduce environmental, health and safety risks.

When low oil prices are eroding margins, the digital oilfield promises substantial savings.

Analytics has already been successfully implemented in exploration, for example in seismic analysis and drilling.

Hence, the most interesting new opportunities are likely to arise in production optimization and maintenance, especially in the prevention of unplanned downtime.

The present study provides the outcomes of a series of in-depth interviews conducted with leading personalities of the industry, with the goal of exploring the potential of digitalization.

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Rosetta Resources Uses Data Visualization to Optimize Production (Article)

This article, which appeared in the March 20, 2015 issue of Upstream Intelligence, was authored by NB Business Solutions principal and co-founder Jeff Baker.


Digital solutions are increasingly helping oil companies to optimize production. Large operators such as Chevron, ConocoPhilips and Marathon are leading the way, but smaller independent oil companies like Rosetta Resources are also making the most out of new technologies.

Programs that focus on the science of taking large amounts of data and displaying them on the screen are becoming increasingly useful, both for exploratory analysis and for answering specific questions.

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